Boris Johnson does a David Cameron, originally uploaded by benaston.

‘We can’t go on like this’ either.  I’m tired of the first Conservatives outdoor already, and we’re only a week in.

It’s partly due to the fact that David Cameron has been over air-brushed. Ordinarily I’m all for airbrushing – everyone should be allowed to be beautiful in print, but David’s taken it a tad too far. It’s the forehead. It’s too silky smooth. And the eyes. They’re too vacant.

Onto the actual ad itself, I’m disappointed they’ve gone for a bit of a rehash of the classic ‘Labour isn’t working’ but not done it so well. Instead it just sounds like someone whining. And the messaging is a bit too convoluted too – are they talking about reducing the national debt or increasing the budget for the NHS?

On the other hand, had they not made it, I’d have never of happened across this little Boris gem on the site which captures Boris beautifully.

Vote Boris.

Ben Aston

Ben Aston

Ben Aston is a digital project manager and online entrepreneur. He's the founder of Black + White Zebra, an indie media company on a mission to help people and organizations succeed. Ben brings over 15 years of experience in both strategic thinking and tactical implementation from a career at top digital agencies including Dare, Wunderman, and DDB.

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