Scope creep and over-servicing clients erodes profitability and many — if not most — agencies. Keeping work within the agreed parameters will not only make projects better, it will ensure that they contribute to the financial health of the business.
As founder of The Digital Project Manager, Ben Aston knows all about successful agency project management. He joins Chip to discuss techniques to avoid scope creep — starting even before a prospect becomes a client.
The Chats with Chip Podcast
Chip Griffin hosts conversations to help PR and marketing agency owners build better businesses.