It’s nice to see Pizza Express wading into the fray over ministerial expenses with their proposition that their £10 meal deal is such good value that no one would notice if you slipped it in under expenses.

If we’re going to complain about Hogg’s moat, we need to be mindful of the application of our integrity to our pizzas too.

How serious.

Ben Aston

Ben Aston

Ben Aston is a digital project manager and online entrepreneur. He's the founder of Black + White Zebra, an indie media company on a mission to help people and organizations succeed. Ben brings over 15 years of experience in both strategic thinking and tactical implementation from a career at top digital agencies including Dare, Wunderman, and DDB.

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